EE 90Mbps WiFi box could kill off rural fixed broadband

EE 90Mbps WiFi box could kill off rural fixed broadband

Wednesday, 6 September, 2017

EE is looking to bring instant superfast internet to rural areas with the release of their 4GEE Home Router – a cutting-edge mobile WiFi device that gives customers access to EE’s high-speed 4G+ network.

With promises of speeds up to 90Mbps and the power to support 32 connected devices, EE’s new offering could threaten the grip of fixed-line broadband providers, especially in rural locations.

EE 90Mbps WiFi box could kill off home broadband

For £25 a month, the price of a typical fibre broadband package, you get only 10GB of data allowance.

If you’re looking to get all your home devices running online, that much data isn’t going to get you very far.

The highest data allowance available is 200GB, which should satisfy the majority of customers, although it comes at the painful cost of £100 a month.

The full breakdown of data plans and prices is:

  • 10GB for £25 a month
  • 50GB for £50 a month
  • 100GB for £75 a month
  • 200GB for £100 a month

This means EE’s wireless home broadband can offer speeds higher than all but the fastest full-fibre fixed-line connections.

However, all that speed comes at a steep price, especially if you need a lot of data.

  • 4G Home Broadband 100GB
    This deal has changed or is no longer available.
    Free Smart Home Bundle woth £169.99

    4G Home Broadband 100GB

    Data 100GB /month
    Up to* 90 Mbps
    Free Smart Home Bundle woth £169.99
    Setup costs £0
    • 4G in more places than any other UK Network
    • UK Only Call Centres
    • Connect up to 32 Devices
  • 4G Home Broadband 200GB
    This deal has changed or is no longer available.
    Free Smart Home Bundle woth £169.99

    4G Home Broadband 200GB

    Data 200GB /month
    Up to* 90 Mbps
    Free Smart Home Bundle woth £169.99
    Setup costs £0
    • 4G in more places than any other UK Network
    • UK Only Call Centres
    • Connect up to 32 Devices

Max Taylor, Managing Director of Marketing, EE, has said: “Our new 4GEE Home Router provides customers with a great alternative to fixed-line broadband using the UK’s fastest and most reliable mobile network,” adding that, “it’s ideal for customers with slower fixed line speed.”

Wireless coverage experts, OpenSignal, report that EE’s average 4G network speed is 30Mbps. Considering that over 900,000 homes in the UK are still receiving fixed-line broadband speeds slower than 10Mbps, the 4GEE router can provide many customers with a significant improvement in download speed and connection quality right out of the box.

Things get even more exciting in areas that have access to 4G+, which is available in over 150 towns and cities nationwide. 4G+ uses the same infrastructure as 4G, but with significant upgrades that can boost download speeds as fast as 429Mbps, as EE demonstrated in Cardiff earlier this year.

For customers with poor fixed-line speeds, it will be a difficult choice between bad broadband and steep prices.

Samuel Newman author picture

By:

Samuel Newman is a consumer journalist and blogger based in Sheffield.

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